Bud Light launched its latest ad in the Bud Light Party campaign yesterday, which continues to champion the brand’s message of inclusivity among modern beer drinkers and bringing people together. Featuring spokespeople Seth Rogen and Amy Schumer, the new spot titled “Labels,” encourages unity among everyone – men, women, and people of all gender identities – for fun – over ice-cold Bud Light.


“From the start of our campaign at Super Bowl, The Bud Light Party has rallied around bringing people together,” said Alex Lambrecht, vice president of Bud Light, via release. “In our newest spot, Seth and Amy remind Americans that labels belong on beer, not people—a message Bud Light proudly supports.”

 

Previous ads have addressed same-sex marriage and equal pay for women.


 

Share..

INstrgram circle Facebookcircle twittercirlce2 tubblrcircle3 linkedincircle2 redditcircle2 youtubecircle3VimeocirclePinterest Circle Icongooglepluscircleello-logo